Post by account_disabled on Mar 12, 2024 3:46:11 GMT -5
The data reported by Buzzsumo's research on the evolution of the Facebook algorithm outlines two strategic trends of the Menlo Park company which, if previously under the radar of sector operators, are now very clear. The sample on which the research data is based is sufficiently large: it examines the shares of 25 million posts published by 10,000 pages. The pages analyzed in the last year have slightly increased publications compared to the previous period. In order to understand the engagement power of the contents, they evaluated the quantity of shares on each single post. facebook linkThe result was quite predictable for those working in the sector.
The images remain stable in terms of engagement and shares, a sign India Mobile Number Data that the algorithm continues to appreciate visual and easily accessible content. The contents that have been heavily penalized are those that contain an external link. Newspapers, blogs and sites that try to take users off the platform, rest your heart. Facebook doesn't appreciate it and is adjusting the newsfeed to give little prominence to this type of content. I remember that the traffic to sites and blogs that comes from the "Social Network" has become important and fundamental for many digital publishers.
If it were to fail, it could generate a problem for the entire sector. facebook videosThe platform greatly appreciates videos uploaded directly and posted on it (not "embedded" by YouTube). The research shows that videos have an increasingly greater relevance on the Facebook home page, whether organic or paid promotion. Effects that, in the last period, page managers have noticed empirically. Video is a battleground with the main competitor (YouTube) and the various online entertainment platforms (Netflix, Sky, etc.). Whoever wins the video war will bring home the general public. Mark Zuckerberg knows this and is willing to give up free visibility in exchange for this precious and complex content.
The images remain stable in terms of engagement and shares, a sign India Mobile Number Data that the algorithm continues to appreciate visual and easily accessible content. The contents that have been heavily penalized are those that contain an external link. Newspapers, blogs and sites that try to take users off the platform, rest your heart. Facebook doesn't appreciate it and is adjusting the newsfeed to give little prominence to this type of content. I remember that the traffic to sites and blogs that comes from the "Social Network" has become important and fundamental for many digital publishers.
If it were to fail, it could generate a problem for the entire sector. facebook videosThe platform greatly appreciates videos uploaded directly and posted on it (not "embedded" by YouTube). The research shows that videos have an increasingly greater relevance on the Facebook home page, whether organic or paid promotion. Effects that, in the last period, page managers have noticed empirically. Video is a battleground with the main competitor (YouTube) and the various online entertainment platforms (Netflix, Sky, etc.). Whoever wins the video war will bring home the general public. Mark Zuckerberg knows this and is willing to give up free visibility in exchange for this precious and complex content.